Automotive Design II: Streamline Moderne & Art Deco — Embracing Aerodynamics and Elegance
As the Roaring Twenties tripped over their own excesses and landed face-first in the Great Depression, car designers turned to Mae West for inspiration
As the Roaring Twenties tripped over their own excesses and landed face-first in the Great Depression, car designers turned to Mae West for inspiration
Henry Ford’s assembly line didn’t just change how cars were made — it changed what they looked like. The story of mass production, and what design lost and gained in the process.
Before cars were cars, they were horseless carriages — modified coaches built by coachmakers, steered by tillers, and powered by steam, electricity, or petrol. The surprisingly open-ended origins of the automobile.
Car design is never just about the car. It reflects culture, technology, politics, and aspiration — and the word “automotive” tells you more about that than “automobile” ever could.
A childhood racetrack made of cardboard, a Volvo 340, and a lifelong obsession with cars. An introduction to the design, history, and culture of the automobile.
From da Vinci’s notebooks to Jony Ive’s pursuit of thinness — a tour through the designers who shaped how we live, work, and interact with objects.
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